Noom has become one of the most talked-about weight loss and wellness apps. Its unique approach focuses on psychology and behavior change. But before signing up, most people have a simple question: How much does Noom cost per month? Let's break down what you can expect to pay, what you'll get for your money, and whether the app makes sense for your budget.
Breaking Down Noom's Monthly Costs
Photo by Mikhail Nilov
Noom offers several subscription plans, and your monthly cost depends on the length of your commitment. Here are the standard Noom pricing options:
- Monthly auto-renewing plan: $70 per month
- 2-month plan: $129 total ($64.50 per month, billed up front)
- 3-month plan: $159 total ($53 per month, billed up front)
- 4-month plan: $169 total ($42.25 per month, billed up front)
- Annual plan: $209 total (about $17.42 per month, billed up front)
The longer you commit, the cheaper your monthly rate. That's Noom’s way of rewarding people who make bigger up-front decisions about their wellness journey. If you opt for the annual plan, you get the lowest monthly rate by far.
What Does a Noom Subscription Include?
When you subscribe to Noom, you get access to a full toolkit for weight management and healthy living:
- Daily behavioral lessons: Short activities and readings designed to help you change habits.
- Personalized coaching: Regular chat-based support and feedback from a trained coach.
- Food tracking: Log what you eat, with Noom’s color-coded guidance for each food.
- Activity logging: Track your workouts, steps, and other movement.
- Progress reports: See charts and trends to track your weight loss and habits.
Every plan includes the basics, but some experiences—like more frequent coaching—may differ depending on your engagement and app settings.
How Does Noom's Price Compare to Other Popular Apps?
In the world of weight loss apps, Noom lands somewhere in the middle. It's not as cheap as simple calorie trackers, but it's more affordable than some in-person coaching or meal delivery services.
For context:
- WW (formerly Weight Watchers): Most plans range from $23–$50 per month.
- MyFitnessPal Premium: Around $20 per month.
- Personal in-person coaching: Often over $100 per month.
Noom stands out by bundling coaching, lessons, and tracking into one app. For many, that's worth the extra cost. For those who prefer a DIY approach, a cheaper app may be enough.
Are Discounts or Free Trials Available?
Noom often runs promotions or custom deals, depending on how you sign up.
- Free Trial: Many users report a 7–14 day free trial so you can sample the app before paying.
- First-Time Discounts: After your free trial, some users see one-time offers or reduced rates.
- Saving with Longer Plans: The biggest price breaks always come from picking a multi-month or yearly plan.
Always check Noom’s website or app for current deals or seasonal discounts. These fluctuate and aren’t always advertised for long.
Are There Extra Fees or Add-Ons?
Noom’s standard price covers everything in their core system. There are no hidden fees for food logging, lessons, or basic coaching.
Recently, Noom introduced Noom Med for weight management with prescription medications. That's a separate product and costs $149 for the first month—including medication. If you’re interested in this route, read the details and consider the different pricing structure.
Sales taxes may apply based on your state or country, so your total could be just a bit higher at checkout.
How Do You Cancel Noom?
Noom’s cancellation has gotten easier. You can:
- Cancel directly in the Noom app in the settings section.
- Cancel through the app store if using Apple or Google subscriptions.
Be sure to cancel at least a day before your renewal to avoid being charged for an extra month.
Final Thoughts: Is Noom Worth It for the Price?
Noom combines the best parts of a wellness app—coaching, lessons, tracking tools—into one experience. The cost drops significantly if you commit to several months up front. For someone seeking daily support and a structured plan, it’s priced to match that value.
If you want to spend less, a calorie tracker or a cheaper app might cover the basics. But if you’re serious about behavior change and ongoing support, Noom’s pricing structure makes sense.
Key Takeaway:
The average person can expect to pay between $17 and $70 per month for Noom, with the biggest savings for long-term subscribers. Free trials and discounts are common, so try before you commit. Decide what fits your budget and how much support you need on your health journey.
Ready to start? Let Noom show you what’s possible, but do the math first—your wallet, and your peace of mind, will thank you.